MTN Ghana has not too long ago issued a press release to announce a discount of their individual to individual cellular cash prices by twenty-five % (25%) from its authentic one % (1%) cost. What this implies is that as a substitute of the one cedi you’ll previously be charged on each hundred cedis transaction you do, you’ll now be charged solely seventy-five pesewas. Transactions from thousand cedis (Gh¢1,000) and above are additionally capped at Gh¢ 7.5. Now, should you ship thousand cedis, you’ll solely pay seven cedis, fifty pesewas as cellular cash cost as a substitute of ten cedis.
Additionally, all peer to look transactions as much as Gh¢ 100 on all networks are free from the 1.5% digital levy charged by the Ghana Income Authority.
This appears to be a part of the measures taken by MTN to remain aggressive within the cellular cash house and keep its dominance out there. It has additionally been reported to be a part of the corporate’s company social duty methods to ease the perceived burden on Ghanaians on account of the digital levy and different financial pressures.
Skeptics are nonetheless cautious in regards to the measure and see it solely as a short lived technique by the large telecommunication agency. Nonetheless, this appears to completely align with the Ghana Income Authority’s technique of a phased and gradual implementation and acceptance of the digital levy whereas nonetheless sustaining the beneficial properties made in digital inclusion on account of cellular cash expertise.