Music streaming platform, Audiomack, has introduced the launch of its continent-wide #KeepTheBeatGoing marketing campaign in Ghana. The marketing campaign, which was impressed by the heartbeat of music – the drum, is designed to empower creatives and encourage listeners to faucet in with new music from throughout Africa.
In Ghana, the Hold The Beat Going marketing campaign will function a creator workshop, billboards that includes high acts akin to Stonebwoy, KiDi and MzVee, playlists from high Ghanaian artists, digital advertisements and a compelling documentary telling the Ghanaian tales via music.
“The Hold The Beat Going marketing campaign is our manner of additional connecting the Audiomack viewers to the various world of African music. We care concerning the artist, the producer, and the fan, and wish to make certain they’re represented throughout billboards, radio advertisements, and extra as we transfer music ahead worldwide.”, stated Jason Johnson, VP of Advertising and marketing and Model Technique for Audiomack.
Audiomack has additionally partnered with Y107.9 FM Ghana, Audiomack to launch ‘Audiomack Hour’ which is able to air each Friday on #TheDryve present that includes interviews from main Ghanian artists in addition to ‘Audiomack High 10 Ghana’ that can embody Ghanaian songs topping the Audiomack charts. Listeners may also get to know info about their favorite Ghanaian artists each Wednesday, on the Audiomack Hometown Hero: Ghana phase which is able to air on the #YLounge present.
Make sure that to observe Audiomack and Audiomack Africa on social media, stream your favorite African artists on the app, and use #KeepTheBeatGoing on socials to get in on the dialog!
Audiomack, which launched in 2012, at the moment reaches greater than 20 million month-to-month customers globally. The streaming and discovery service has performed an integral function in breaking new acts, akin to Rod Wave and Kaash Paige; served as a trusted accomplice to Eminem and Nicki Minaj, amongst different notable artists, to debut unique releases; and helped rising African stars, akin to Omah Lay, attain a global viewers. As of December 2021, Audiomack is the top-ranked music streaming app on Apple’s iOS in Nigeria, Ghana, Tanzania, Senegal, and Kenya.